Italian designer Marco Piva will be taking up the role of Art Director at Venini with the aim of redefining the company’s product-focused creative path, starting from the study of its historic and cultural archival heritage.
The Milanese architect and designer is particularly interested in the ability of an object to intercept the aesthetic and functional “expectations” of users and, consequently, in the reaction that such an object is able to elicit in them. Bringing this attitude into play, he will concretely work on enhancing the brand’s allure, interpreting it and capturing the attention of the brand’s enthusiasts and collectors. With his long-standing experience and professionalism, Marco Piva will also devote particular attention and energy to engaging and developing the brand in the luxury contract world with hotels, restaurants and exclusive residences with the opportunity of hosting Venini products and installations.
A traveller even before being a designer, Marco Piva is an innovator dedicated to creating unique design solutions characterised by style freedom, functionality and emotion.
Studio Marco Piva, with major offices in Milan and Shanghai, where about a hundred architects work, has carried out important projects in Italy and abroad such as the prestigious Excelsior Hotel Gallia in Milan, the Pantheon Iconic Hotel in Rome, Palazzo Nani in Venice and the Port Palace in Montecarlo, in addition to multiple projects in Asia such as the FengTai Financial Center in Beijing, the Culture and Art Center Design of Yuhang and the Tonino Lamborghini Towers complex in Chengdu, that will be inaugurated in the spring of 2023.
Private villas, residential complexes, hotel projects and the restoration of historic buildings are also being planned in Italy and abroad. Open to the world and deeply linked to his origins, Marco Piva is known for his ability to communicate with other cultures for the creation of integrated works, whose international character combines with his Italian roots.
For more than a century, the best master glassmakers and artists have come together in Venini, creating a history of excellence and innovation. VENINI preserves and interprets a unique artistic heritage, creating unmistakable works that combine traditional know-how with contemporary aesthetics.
VENINI’s creations converge into Art Glass, with sculptural vases and interior décor objects, and into Art Light, with lighting installations that stylishly decorate large spaces, both private and public, such as the Milan Triennale and the Murano Glass Museum, the MET and the MOMA in New York, the Cartier Foundation, the Georges-Pompidou Centre in Paris, alongside others.