Marazzi surfaces for Hotel Europa Palace, Sanremo

14 July, 2025

Since the nineteenth century, the Hotel Europa Palace has been one of the most significant hotel structures on the Ligurian Riviera, a benchmark for clientele seeking contemporary elegance and excellent comfort. Founded in 1874 as "Hotel de l'Europe et de la Paix," it has undergone extensive renovations over the years, now reborn as a charming 5-star design hotel. It preserves its original spirit with rigorous forms, Ligurian shutters, and a stone base, complemented by current and sophisticated features.

The new identity is striking: seventy-one rooms – from classic rooms with Casino views to panoramic suites with terraces, gardens, or jacuzzis – characterized by pastel palettes and selected furnishings, a spa with a pool, sauna, hammam, emotional showers, treatment cabin, and Technogym gym, a rooftop overlooking the Riviera dei Fiori, and an independent restaurant-Bistro also open to external guests.

"The hotel's location is unique, close to the Casino and some of the most beautiful beaches in the area," says Matteo Pasquini, head architect and project manager of the Q-BIC studio, who oversaw the interior restyling. "The architectural part was renovated based on a design by the Calvi Ceschia Viganò studio in Sanremo. For the furniture contract, we relied on Hi Contract Brugnotto Group."

The interior concept aims to define a balance between the historical context and today's hospitality needs: the spaces are enhanced by high-end furnishings, artisanal fabrics, valuable accessories, and sometimes scenic lighting systems, all enlivened with well-dosed touches of color and customized materials that reinforce a welcoming and eclectic atmosphere.

"A very accurate and custom design work for many of the finishes, including the ceramic surfaces," Pasquini continues.

Renovated Finishes
The Marazzi collections stand out as the material protagonists of the project, chosen in different variations and formats to achieve a harmonious and coherent scheme.

For the ground floor paving, the designers opted for Cementum porcelain stoneware in Sand and Olive shades, with a customized laying pattern; the slabs were cut to design and laid on-site in three custom formats.

"We have been using Marazzi products for a long time," confirms Project Manager Pasquini, "the variety of textures and formats allows us to always meet the most diverse requests from our clientele and to work with different languages, buildings, and environments with varying purposes. There is no doubt about the performance and quality of the slabs, and the proprietary technologies guarantee unique resistance and safety characteristics."

For the staircase, which the studio wanted to give a minimal and rigorous image, the Metal look collection was chosen, in the Iron Dark variant, for both the flooring – including the corridors – and the parapet.

Full compositional freedom in the rooms and a wide choice of colors. On the bedhead walls, reflected in the corner breaks, five shades of the Crogiolo Lume porcelain stoneware collection found their place, with the typical luster of handmade majolica bricks: China, Forest, Pink, Turquoise, and Musk. In the same intense colors, characterized by slight imperfections, the small format of Lume also makes the bathroom walls vibrant.

Marazzi ceramic finishes were also used inside the basement spa, as the studio recounts: "the client had already seen and appreciated the Travertino Classico collection, in the Navona shade, and suggested it to us. We therefore decided to lay the large full-height slabs on the walls and floors. The result is surprising, as is the aesthetic quality of these surfaces, which, in their stony compactness, refer to the Italian constructive tradition and the spaces of ancient thermal baths."