The idea of movement, contrast, multi-functionality and versatility within home walls inspired the concept of “Home Co-Thinking”, designed by the famous architect Massimo Iosa Ghini for the Fuorisalone 2018 to introduce the new surfaces for architecture of the brands La Fabbrica Ceramiche, AVA, Elios Ceramica, parts of Gruppo Italcer.
The installation, housed in the Farmacia Courtyard of the State University of Milan, offers a model of a “shared” and convivial house, whose cornerstone is the interaction between places, people and functionality, while its innovative materials - wisely chosen - are able to support the new needs of living.
The place par excellence dedicated to sharing and conversation stands out in the Home Co-Thinking, with a table symbolizing the social aggregator, covered with large porcelain stoneware panels – 3.20 x 1.60 m – combined in a heterogeneous mix to promote an eclectic and dynamic aesthetic.
The large ceramic slabs stand out in the outdoors too, marking the open envelope. These are fixed to a steel supporting structure that links new stone, wood and marble effects.
When & Where:
16 - 28 aprile 2018
Università degli Studi di Milano, Cortile Farmacia
Via Festa del Perdono 7, Milano